EXHIBITION - ECO CREATIVITY
We were exhibitors at Melbourne's Sustainable Living Festival, in February 2013. At our exhibition examples of eco creativity media included photographic depictions of installation art, examples of green comedy sketches, green humour, eco cartoons, inspiring campaign stories, photos, poetry, a Recycling story ( a daughter's obsession) in Ita Magazine, and ideas for maximising effectiveness of our green messages, and more.
You tube video is posted here.
Eco Creativity means (for converse conserve purposes):
Striking emotional chords to drive action ....
Inspiring a change of heart ...
Stirring up sub-conscious responses ...
These are important. Appealing to what is right for the planet isn’t always stirring up the result we want ie. empathy.
You tube video is posted here.
Eco Creativity means (for converse conserve purposes):
Striking emotional chords to drive action ....
Inspiring a change of heart ...
Stirring up sub-conscious responses ...
These are important. Appealing to what is right for the planet isn’t always stirring up the result we want ie. empathy.
Art work by Warwick Groble
Eco-creativity can encompass the way we put our message across (the communications process) or the end-product (making something of an environmentally sound nature). We are interested in the message and the inspiration behind the message, rather than the sustainable process by which the art is created.
Ultimately, it will mean thinking creatively about how we communicate the environmental message, using creativity to heighten the audience's environmental consciousness, stirring up mirror neurons and empathy, using one of the examples mentioned.
Ultimately, it will mean thinking creatively about how we communicate the environmental message, using creativity to heighten the audience's environmental consciousness, stirring up mirror neurons and empathy, using one of the examples mentioned.
Kristian Laimmle-Ruff photography
Kristian Laimmle - Ruff seascape photography
Putting a fresh 'face' on to an environmental product, or campaign,
Clever eco-advertising campaigns, educational videos, postcards, and stickers, with catchy slogans, eg a recycling bin with a funny face and caption that says, ‘FeedMe’, musical manual doors that chime when people open them
Expressing our messages through humour, art, poetry, sculpture, story-telling activities, eco screening and music.
Playing of games/activities involving fun and competition, to reach the desired environmental end, and generally, making sustainability fun, memorable (awe-inspiring even) or just more accessible!
A reality TV show designed to inculcate new ways of thinking and feeling about green change, in the wider audience.
From wall of green cartoons by Rohan Chakravarty, Green Humour Blogspot
By Rohan Chakravarty, Green Humour.com
At our exhibition, we had a wall of
one liners,
captions, tag-lines, and campaign names;
many are household names.
Examples of nifty campaigns and catchy tag-lines
Changing consumption lifestyles
'Once More With Love' - Sustainable Jewellery (Sust. Living Festival)
Follow the Frog (Rain-Forest Alliance approved products)
Live Like You Love The Ocean (Livblue.org)
Footprint Flicks (Sustainable Gardening Australia)
Meatless Mondays
The Story of Change - Annie Leonard
No Impact Man (No impact year – No Impact week)
Be Smart - Chose Tap
Refill - Not Landfill (Cartridge World)
Carbon Emissions
1010 - Cutting Carbon 10 % At A Time
Earth Hour
Burn Fat Not Oil
Say Yes to A Price On Carbon
Keep Fossil Fuels Fossilized (Moreland City Council)
No Impact Man (as above)
one liners,
captions, tag-lines, and campaign names;
many are household names.
Examples of nifty campaigns and catchy tag-lines
Changing consumption lifestyles
'Once More With Love' - Sustainable Jewellery (Sust. Living Festival)
Follow the Frog (Rain-Forest Alliance approved products)
Live Like You Love The Ocean (Livblue.org)
Footprint Flicks (Sustainable Gardening Australia)
Meatless Mondays
The Story of Change - Annie Leonard
No Impact Man (No impact year – No Impact week)
Be Smart - Chose Tap
Refill - Not Landfill (Cartridge World)
Carbon Emissions
1010 - Cutting Carbon 10 % At A Time
Earth Hour
Burn Fat Not Oil
Say Yes to A Price On Carbon
Keep Fossil Fuels Fossilized (Moreland City Council)
No Impact Man (as above)
Cartoon by Rohan Chakravarty, Green Humour.com
Kids
The Groundwater Foundation
(children's education video)
Dirt Girl
Green Hour – getting kids out for at least an hour a day!
The Groundwater Foundation
(children's education video)
Dirt Girl
Green Hour – getting kids out for at least an hour a day!
Giant chook sculptures by Kooper Tasmania
Recycling and Waste Reduction related
Mobile Muster
Keep Cup (reuseable coffee cups)
Be Smart Chose Tap
National Nude Food Day (encouraging waste free lunchboxes)
Keep Australia Beautiful
Clean Up Australia Day
Rubbish can be recycled. Nature cannot. (WWF)
The 4 R’s – Refuse, Reduce, Reuse, Recycle
Mobile Muster
Keep Cup (reuseable coffee cups)
Be Smart Chose Tap
National Nude Food Day (encouraging waste free lunchboxes)
Keep Australia Beautiful
Clean Up Australia Day
Rubbish can be recycled. Nature cannot. (WWF)
The 4 R’s – Refuse, Reduce, Reuse, Recycle
Star fish from tin cans, Laine Hogarty. Project - Barwon Shire.
Land Management Related
Need a break – So Does the Rainforest – GreenPeace (Nestle /KitKat)
Make It Wood, Do Some Good (Planet Ark )
The Good Wood Guide (Greenpeace)
Do It On the Roof (SLF - roof gardens campaign)
Decking is no monkey business
Dirt Girl
Hands Off Our Land {UK planning laws campaign}
Need a break – So Does the Rainforest – GreenPeace (Nestle /KitKat)
Make It Wood, Do Some Good (Planet Ark )
The Good Wood Guide (Greenpeace)
Do It On the Roof (SLF - roof gardens campaign)
Decking is no monkey business
Dirt Girl
Hands Off Our Land {UK planning laws campaign}
Heide Gallery garden by Victoria Burford (aka Odette Burfy) on twitter - @naracoorte
Sunflowers painting by Andrew Ioannidis, www.colourescape.com
End of examples of works on display at Eco Creativity Exhibition .......
Gillian Lodge - gorgeous avian detail. March 6th, 2013, Space 39 Little Collins St.
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